Tell them stories.

“To get the best out of life here ...Good grief. There's plenty of it about, so …”

“If a witch needs something, another witch will give it to her. If there is war …”

“I will love you for ever, whatever happens. Till I die and after I die, and whe…”

“Iorek Byrnison: Can is not the same as must.Lyra Silvertongue: But if you must …”