But suppose we are nothing more than the sum of our first, naive, random behaviors. What then?

Dan Ariely


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...[D]ivision of labor, in my mind, is one of the dangers of work-based technology. Modern IT infrastructure allows us to break projects into very small, discrete parts and assign each person to do only one of the many parts. In so doing, companies run the risk of taking away employees' sense of the big picture, purpose, and sense of completion.

Dan Ariely

Tags: business



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...[T]he distance Boston drivers generally maintain from the car in front of them is visible only with a good microscope.

Dan Ariely

Tags: boston-driving



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To summarize, using money to motivate people can be a double-edged sword. For tasks that require cognitive ability, low to moderate performance-based incentives can help. But when the incentive level is very high, it can command too much attention and thereby distract the person’s mind with thoughts about the reward. This can create stress and ultimately reduce the level of performance.

Dan Ariely

Tags: mind economics human motivation human-behavior wok



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The more cashless our society becomes, the more our moral compass slips.

Dan Ariely

Tags: money honesty morality cheating



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We all want explanations for why we behave as we do and for the ways the world around us functions. Even when our feeble explanations have little to do with reality. We’re storytelling creatures by nature, and we tell ourselves story after story until we come up with an explanation that we like and that sounds reasonable enough to believe. And when the story portrays us in a more glowing and positive light, so much the better.

Dan Ariely


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we usually think of ourselves as sitting the driver's seat, with ultimate control over the decisions we made and the direction our life takes; but, alas, this perception has more to do with our desires-with how we want to view ourselves-than with reality

Dan Ariely


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individuals are honest only to the extent that suits them (including their desire to please others)

Dan Ariely

Tags: honest



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that when given the opportunity, many honest people will cheat.

Dan Ariely


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one that we are just beginning to understand- is that trust, once eroded, is very hard to restore.

Dan Ariely


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