A person who has not made peace with his losses is likely to accept gambles that would be unacceptable to him otherwise.

Daniel Kahneman


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Money does not buy you happiness, but lack of money certainly buys you misery.

Daniel Kahneman

Tags: money happiness misery



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For example, students of policy have noted that the availability heuristic
helps explain why some issues are highly salient in the public’s mind while
others are neglected. People tend to assess the relative importance of
issues by the ease with which they are retrieved from memory—and this is
largely determined by the extent of coverage in the media

Daniel Kahneman


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People tend to assess the relative importance of
issues by the ease with which they are retrieved from memory—and this is
largely determined by the extent of coverage in the media. Frequently
mentioned topics populate the mind even as others slip away from
awareness. In turn, what the media choose to report corresponds to their
view of what is currently on the public’s mind. It is no accident that
authoritarian regimes exert substantial pressure on independent media.
Because public interest is most easily aroused by dramatic events and by
celebrities, media feeding frenzies are common

Daniel Kahneman


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I have always believed that scientific research is another domain where a form of optimism is essential to success: I have yet to meet a successful scientist who lacks the ability to exaggerate the importance of what he or she is doing, and I believe that someone who lacks a delusional sense of significance will wilt in the face of repeated experiences of multiple small failures and rare successes, the fate of most researchers.

Daniel Kahneman


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The psychologist, Paul Rozin, an expert on disgust, observed that a single cockroach will completely wreck the appeal of a bowl of cherries, but a cherry will do nothing at all for a bowl of cockroaches.

Daniel Kahneman


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A reliable way of making people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth.

Daniel Kahneman


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A reliable way to make people believe in falsehoods is frequent repetition, because familiarity is not easily distinguished from truth. Authoritarian institutions and marketers have always known this fact.

Daniel Kahneman

Tags: science psychology social-behavior



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Nothing in life is as important as you think it is, while you are thinking about it

Daniel Kahneman

Tags: focusing-illusion



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Mood evidently affects the operation of System 1: when we are uncomfortable and unhappy, we lose touch with our intuition.
These findings add to the growing evidence that good mood, intuition, creativity, gullibility, and increased reliance on System 1 form a cluster. At the other pole, sadness, vigilance, suspicion, an analytic approach, and increased effort also go together. A happy mood loosens the control of System 2 over performance: when in a good mood, people become more intuitive and more creative but also less vigilant and more prone to logical errors.

Daniel Kahneman

Tags: creativity rationality gullibility mood



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