It's only a matter of discovering the lever. If you learn how to rule one single man's soul, you can get the rest of mankind. It's the soul, Peter, the soul. Not whips or swords or fire or guns. That's why the Caesars, the Attilas, the Napoleons were fools and did not last. We will. The soul, Peter, is that which can't be ruled. It must be broken. Drive a wedge in, get your fingers on it--and the man is yours. You won't need a whip--he'll bring it to you and ask to be whipped. Set him in reverse--and his own mechanism will do your work for you. Use him against himself.

Author: Ayn Rand