It's what people do. They believe. And when they will not take responsibilities for their beliefs; they conjure things, and do not trust the conjurations.

“When the web started, I used to get really grumpy with people because they put …”

“Remember your name. Do not lose hope--what you seek will be found. Trust ghosts…”

“The cafe door opened. A young man in dusty white leathers entered, and the wind…”

“Names come and names go.”