Experts tend to be busy and hyper organized. They want to help you, but the easier you make it for them, the better. They most likely do not have time to read your entire book or try out your 12 hour course, so summarize and highlight the strong points for them. Give them specific guidelines to make it very easy on their part.

Kytka Hilmar-Jezek

Tags: book-power kytka author-credibility expert-status getting-endorsements

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