Slogans are mere wordsuck...

Gabriel Thy

Tags: words poetry slogans suck



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Drilling without thinking has of course been Republican party policy since May 2008. With gas prices soaring to unprecedented heights, that's when the conservative leader Newt Gingrich unveiled the slogan 'Drill Here, Drill Now, Pay Less'—with an emphasis on the now. The wildly popular campaign was a cry against caution, against study, against measured action. In Gingrich's telling, drilling at home wherever the oil and gas might be—locked in Rocky Mountain shale, in the Arctic National Wildlife Refuge, and deep offshore—was a surefire way to lower the price at the pump, create jobs, and kick Arab ass all at once. In the face of this triple win, caring about the environment was for sissies: as senator Mitch McConnell put it, 'in Alabama and Mississippi and Louisiana and Texas, they think oil rigs are pretty'. By the time the infamous 'Drill Baby Drill' Republican national convention rolled around, the party base was in such a frenzy for US-made fossil fuels, they would have bored under the convention floor if someone had brought a big enough drill.

Naomi Klein

Tags: alabama environment environmentalism employment slogans 2008 arabs louisiana texas may-2008 anti-intellectualism deepwater-horizon-oil-spill republican-party-us 2008-in-united-states 2008-rnc anti-arabism arctic-national-wildlife-refuge drill-baby-drill drilling-rigs fossil-fuels mississippi mitch-mcconnell natural-gas-prices newt-gingrich offshore-drilling offshore-oil-gas-in-us oil-platforms oil-rigs oil-wells petroleum-industry political-campaign republican-national-convention rocky-mountains shale-gas shales united-states-senate us-offshore-drilling-debate



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It isn’t much use writing slogans on a wall if you plan to total the building.

Andrew Vachss

Tags: slogans consciousness-raising



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So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.

Seth Godin

Tags: truth slogans branding



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This is the point where the knowing, irony-infused author laughs along with his readers about his time among the aphorisms, how he was once so gullible and needy that he drank deeply of such weak and fruity Kool-Aid. That's some other book. Slogans saved my life. All of them--the dumb ones, the preachy ones, the imperatives, the cliches, the injunctives, the gooey, Godly ones, the shameless, witless ones.

David Carr

Tags: addiction slogans alcoholism aa



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