Writing is an act of ego, and you might as well admit it.

William Zinsser


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Less is more.

William Zinsser

Mots clés writing



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Writing is thinking on paper

William Zinsser


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Write about small, self-contained incidents that are still vivid in your memory. If you remember them, it's because they contain a larger truth that your readers will recognize in their own lives. Think small and you'll wind up finding the big themes in your family saga.

William Zinsser

Mots clés writing memoir



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The constant desire to win is a very American kind of trouble. Less glamorous gains made along the way--learning, wisdom, growth, and confidence, dealing with failure--aren't given the same respect because they can't be given a grade.

William Zinsser


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I almost always urge people to write in the first person. Writing is an act of ego and you might as well admit it.

William Zinsser

Mots clés writing



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Don’t try to visualize the great mass audience. There is no such audience—every reader is a different person.

William Zinsser

Mots clés wisdom writing



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Decide what you want to do. Then decide to do it. Then do it.

William Zinsser


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But what if we fail' they ask, whispering the dreaded word across the Generation Gap to their parents. 'Don't' they whisper back. What they should say is 'Don't be afraid to fail. Failure isn't fatal

William Zinsser


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Today the outlandish becomes routine overnight. The humorist is trying to say that it's still outlandish.

William Zinsser

Mots clés humor writing non-fiction



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