Advertising is 85% confusion and 15% commission. Auteur: Fred Allen Copy Quote More from Fred Allen “You can take all the sincerity in Hollywood, place it in the navel of a fruit f…” “Televisio is a vehicle that permits people who haven't anything to do to watch …” “I can't understand why a person will take a year or two to write a novel when h…” “A conference is a gathering of important people who singly can do nothing, but …”