Happy talk must die Autore: Steve Krug Copy Quote More from Steve Krug “Sometimes time spent reinventing the wheel results in a revolutionary new rolli…” “If you want a great site, you’ve got to test. After you’ve worked on a site for…” “In reality, though, most of the time we don’t choose the best option—we choose …” “Your objective should always be to eliminate instructions entirely by making ev…”