The less control people had over their work, the higher their blood pressure during work hours. Moreover, blood pressure at home was unrelated to the level of job control, indicating that the spike during work hours was specifically caused by lack of choice on the job. People with little control over their work also experienced more back pain, missed more days of work due to illness in general, and had higher rates of mental illness—the human equivalent of stereotypies, resulting in the decreased quality of life common to animals reared in captivity.
Sheena IyengarWhat you see determines how you interpret the world, which in turn influences what you expect of the world and how you expect the story of your life to unfold.
Sheena IyengarOne could even argue that we have a duty to create and pass on stories about choice because once a person knows such stories, they can’t be taken away from him. He may lose his possessions, his home, his loved ones, but if he holds on to a story about choice, he retains the ability to practice choice.
Sheena IyengarYour choices of which clothes to wear or which soda to drink, where you live, which school to attend and what to study, and of course your profession all say something about you, and it’s your job to make sure that they are an accurate reflection of who you really are.
But who are you, really? The imperative “Just be yourself!” seems straightforward enough. (What could be easier than being who you already are?) Yet we often end up blinking in its headlights, perhaps frozen in place by the concomitant notion that we might, if we are not careful, turn into someone else. It’s difficult to move forward when each step could move us further away from the “authentic” self, and so we dither.
The great artist Michelangelo claimed that his sculptures were already present in the stone, and all he had to do was carve away everything else.
Our understanding of identity is often similar: Beneath the many layers of shoulds and shouldn’ts that cover us, there lies a constant, single, true self that is just waiting to be discovered.
A person of “good character” was one who acted in accordance with the expectations of his community
Sheena IyengarWe may appreciate and aspire to a certain level of uniqueness, but we believe it’s also important that our choices be understood
Sheena IyengarErich Fromm in his 1941 book "Escape from Freedom", about the nature of one of our culture’s most cherished values. Fromm argues that freedom is composed of two complementary parts. A common view of freedom is that it means "freedom from the political, economic, and spiritual shackles that have bound men,” which defines it as the absence of others forcibly interfering with the pursuit of our goals. In contrast to this “freedom from,” Fromm identifies an alternate sense of freedom as an ability: the “freedom to” attain certain outcomes and realize our full potential. “Freedom from” and “freedom to” don’t always go together, but one must be free in both senses to obtain full benefit from choice. A child may be allowed to have a cookie, but he won’t get it if he can’t reach the cookie jar high on the shelf.
Sheena IyengarThe idealized capitalist system first and foremost emphasizes “freedom from” external restrictions on one’s ability to rise in society’s ranks. At least in theory, people are given equal opportunity to succeed or fail based on their own merits. But a world without restrictions is a competitive one, and people who are more talented, harder working, or simply luckier will have an advantage. As a result, a wide variety of goods and services will exist, but not everyone will have access to the full range of choice available; some people may even be unable to afford basic necessities such as food, housing, and health care.
The idealized communist/socialist system, by contrast, aims for equality of outcomes rather than of opportunities, guaranteeing all its members the “freedom to” obtain an adequate standard of living. The rub is that the additional resources given to those in need have to come from somewhere, or more specifically someone, which means reducing others’ “freedom from” and having the state commandeer their property and dictate their economic activities.
we all make assumptions about the world—based on individual experience and cultural background—that affect our judgment of how that balance should look
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