Art is anything you can get away with.

Marshall McLuhan

Tags: humor art



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First we build the tools, then they build us.

Marshall McLuhan

Tags: technology



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A typewriter is a means of transcribing thought, not expressing it.

Marshall McLuhan


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To see a man slip on a banana skin is to see a rationally structured system suddenly translated into a whirling machine.

Marshall McLuhan

Tags: comedy machine system slap-stick



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I am resolutely opposed to all innovation, all change, but I am determined to understand what’s happening. Because I don’t choose just to sit and let the juggernaut roll over me. Many people seem to think that if you talk about something recent, you’re in favor of it. The exact opposite is true in my case. Anything I talk about is almost certainly something I’m resolutely against. And it seems to me the best way to oppose it is to understand it. And then you know where to turn off the buttons.

Marshall McLuhan

Tags: change innovation



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if it works it's obsolete

Marshall McLuhan

Tags: technology



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We look at the present through a rear view mirror. We march backwards into the future.

Marshall McLuhan


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Language does for intelligence what the wheel does for the feet and the body. It enables them to move from thing to thing with greater ease and speed and ever less involvement.

Marshall McLuhan


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There is an impression abroad that literary folk are fast readers. Wine tasters are not heavy drinkers. Literary people read slowly because they sample the complex dimensions and flavors of words and phrases. They strive for totality not lineality. They are well aware that the words on the page have to be decanted with the utmost skill. Those who imagine they read only for "content" are illusioned.

Marshall McLuhan


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Once you see the boundaries of your environment, they are no longer the boundaries of your environment.

Marshall McLuhan

Tags: boundaries limits



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