To win one hundred victories in one hundred battles is not the acme of skill. To subdue the enemy without fighting is the acme of skill.
Sun TzuTags: peace war victory psychology strategy intimidation art-of-war
Thus the expert in battle moves the enemy, and is not moved by him.
Sun TzuTags: chapter-6 roger-ames
Hence a commander who advances without any thought of winning personal fame and withdraws in spite of certain punishment, whose only concern is to protect his people and promote the interests of his ruler, is the nation's treasure. Because he fusses over his men as if they were infants, they will accompany him into the deepest valleys; because he fusses over his men as if they were his own beloved sons, they will die by his side. If he is generous with them and yet they do not do as he tells them, if he loves them and yet they do not obey his commands, if he is so undisciplined with them that he cannot bring them into proper order, they will be like spoiled children who can be put to no good use at all.
Sun TzuTags: roger-ames chapter-10
Move swift as the Wind and closely-formed as the Wood. Attack like the Fire and be still as the Mountain.
Sun TzuIf you are near the enemy, make him believe you are far from him.
If you are far from the enemy, make him believe you are now
There is no instance of a nation benefitting from prolonged warfare.
Sun TzuEngage people with what they expect; it is what they are able to discern and confirms their projections. It settles them into predictable patterns of response, occupying their minds while you wait for the extraordinary moment — that which they cannot anticipate.
Sun TzuTags: people opportunity surprise predictability
Convince your enemy that he will gain very little by attacking you; this will diminish his enthusiasm
Sun TzuTags: overcoming-obstacles
Order or disorder depends on organisation; courage or cowardice on circumstances; strength or weakness on dispositions.
Sun TzuThe Art of War is self-explanatory
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