Finally Jobs proposed Apple Computer. “I was on one of my fruitarian diets,” he explained. “I had just come back from the apple farm. It sounded fun, spirited, and not intimidating. Apple took the edge off the word ‘computer.’ Plus, it would get us ahead of Atari in the phone book

Steve Jobs

Tag: apple computer steve-jobs walter-isaacson ataris



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We conquer the Independence Day aliens by having a Macintosh laptop computer upload a software virus to the mothership (which happens to be one-fifth the mass of the Moon), thus disarming its protective force field. I don’t know about you, but back in 1996 I had trouble just uploading files to other computers within my own department, especially when the operating systems were different. There is only one solution: the entire defense system for the alien mothership must have been powered by the same release of Apple Computer’s system software as the laptop computer that delivered the virus.

Neil deGrasse Tyson

Tag: apple computers funny aliens space software



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If you’ve managed to do one good thing,
the ocean doesn’t care.
But when Newton’s apple
fell toward the earth,
the earth, ever so slightly, fell
toward the apple as well.

Ellen Bass

Tag: apple earth ocean newton falling



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Her lips are like pillows of warm glass. It is strange to find her resistant for even a second, since she has been the kisser and not the kissed. It wasn't like the last time, which felt fumbling and unnatural. That time wasn't off-putting, just like kissing one's sister. This kiss, my kiss, was tingling sweetness, electric apple blossoms.

Thomm Quackenbush

Tag: love kissing romance kiss apple affection kisses



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Some people say, "Give the customers what they want." But that's not my approach. Out job is to figure out what they're going to want before they do. I think Henry Ford once said, "If I'd asked customers what they wanted, they would have told me, 'A faster horse!'" People don't know what they want until you show it to them.

Walter Isaacson

Tag: apple



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...You know, one good apple can spoil the rest,” Colonel Korn concluded with conscious irony.

Joseph Heller

Tag: apple irony



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I am also atheist or agnostic (I don't even know the difference). I've never been to church and prefer to think for myself.

Steve Wozniak

Tag: thinking atheism apple atheist agnosticism agnostic apple-founder



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More than any other single trait, it is the apple’s genetic variability—its ineluctable wildness—that accounts for its ability to make itself at home in places as different from one another as New England and New Zealand, Kazakhstan and California. Wherever the apple tree goes, its offspring propose so many different variations on what it means to be an apple—at least five per apple, several thousand per tree—that a couple of these novelties are almost bound to have whatever qualities it takes to prosper in the tree’s adopted home.

Michael Pollan

Tag: apple genetics variability



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Up until Prohibition, an apple grown in America was far less likely to be eaten than to wind up in a barrel of cider. (“Hard” cider is a twentieth-century term, redundant before then since virtually all cider was hard until modern refrigeration allowed people to keep sweet cider sweet.)

Michael Pollan

Tag: history apple alcohol cider



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