Like casinos, large corporate entities have studied the numbers and the ways in which people respond to them. These are not con tricks - they're not even necessarily against our direct interests, although sometimes they can be - but they are hacks for the human mind, ways of manipulating us into particular decisions we otherwise might not make. They are also, in a way, deliberate underminings of the core principle of the free market, which derives its legitimacy from the idea that informed self-interest on aggregate sets appropriate prices for items. The key word is 'informed'; the point of behavioural economics - or rather, of its somewhat buccaneering corporate applications - is to skew our perception of the purchase to the advantage of the company. The overall consequence of that is to tilt the construction of our society away from what it should be if we were making the rational decisions classical economics imagines we would, and towards something else.

Nick Harkaway

Tag: systems power choice society capitalism economics information corporations



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That's the thing about freewill: Every decision we make is a choice against something as much as it is for something else.

Rebecca Serle

Tag: choice decisions against freewill for



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Information overload is a symptom of our desire to not focus on what's important. It is a choice.

Brian Solis

Tag: choice focus information-overload



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That is what love is. A possibility that becomes a choice. A choice you keep making, over and over. Day after day. Year after year. Time after time.

Cameron Dokey

Tag: love choice fairy-tale



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He that drinks his cider alone, let him catch his horse alone.

Benjamin Franklin

Tag: choice consequences



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Although her disobedience is tragic, Eve’s innocence is not all bad. Certainly, that innocfence leads her to make a poor choice - the very worst - but the fact that she makes a choice at all, the fact that she engages the Devil in a debate which could go either way, the fact that she acts without God breathing down her neck - all speak for her free will or, what amounts to the same thing, her margin for error. It is from this margin for error that freedom springs, because you can’t be free to right unless you can be free to be wrong.

Robert Rowland Smith

Tag: choice free-will philosophy decision genesis eve



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Heresy," by the way, simply means "choice." It came to mean "thoughtcrime," implying it was blasphemy to presume to choose your own belief instead of swallowing what the bishops spoonfed you.

Robert M. Price

Tag: choice heresy blasphemy



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Mercy is stronger than your sword.

P.C. Cast

Tag: life strength choice mercy violence sword realize



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Freedom is not merely the opportunity to do as one pleases; neither is it merely the opportunity to choose between set alternatives. Freedom is, first of all, the chance to formulate the available choices, to argue over them -- and then, the opportunity to choose.

C. Wright Mills

Tag: choice freedom



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If love was a choice, who would ever choose such exquisite pain?

Margaret Landon

Tag: love choice



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